Bently Reserve Website

The stately Bently Reserve building’s original purpose was housing the Federal Reserve Bank. Initial construction was completed in 1924. Bently purchased it in 2005 and renovated it to lease upper floors to commercial tenants, and the 2nd floor conference rooms and banking hall as a glamorous wedding and events space. The website was in dire need of an aesthetic update, recoding for mobile phones and tablets, and to be connected to the Events team’s lead capture system.

Activity Breakdown

Design Oversight
Marketing Automation
Schedule Management
Development Oversight
Testing and Rollout

Banking Hall

Reserve iPad - Banking Hall

Weddings

Reserve iPad - Weddings

With a copywriter, marketing assistant, coder, graphic designer, photographers, and the IT team, we delivered a redesign that resulted in 30% more page views, 21% more time per page, and 50% more lead conversions in year to year comparisons.

The new site conforms beautifully to mobile and tablets, and features dozens of high quality photographs of this dynamic, timeless space.

Reserve Laptop

“Very well done. Easy to navigate, simple elegant design, professional.”

Christopher BentlyOwner, The Bently Reserve